Hyundai x Annie Leibovitz
Katherine Morin Mitchell photographed for HYUNDAI “JOURNEYS” by ANNIE LEIBOVITZ
Production Manager, Portland Maine 2021
“Everyone can feel a little homesick at times, but when Katherine’s journey moved her to Maine, she missed the taste of her hometown Los Angeles. The granddaughter of a Mexican-American community leader in East Los Angeles, Katherine could not bear to leave behind her culinary roots. So from a humble trailer, she launched Luchador Tacos, bringing her street-style tacos on her journey from East Los Angeles to the East coast. Today this Hyundai PALISADE owner proudly claims success for her business in the opening of a string of taquerias, and hundreds of satisfied eaters craving for more.” Hyundai, 2021